Urban Digital advises governments, real-estate leaders and technology businesses on smart cities, smart real estate and digital transformation.
We help leaders decide what to change, design the services and capabilities required, and build a realistic path from strategic intent to implementation.
Urban Digital works across the decisions that shape cities, real estate and digital businesses. Each engagement is tailored to the client’s objectives and operating context.
Translate urban priorities into coordinated strategies, services, governance and delivery roadmaps.
Connect development and asset objectives with digital infrastructure, user services and day-to-day operations.
Shape transformation around business outcomes, user needs and the capabilities required to deliver them.
User experience, digital products and operating models are connected design questions. Urban Digital brings them together early, so the proposed service can work for its users and the organization responsible for it.
Clarify the objective, stakeholder needs, user journeys, current services and constraints.
Set the value proposition, experience, priority use cases and intended outcomes.
Connect responsibilities, business model, technology requirements, data and partners.
Set a delivery roadmap, adoption measures and the capabilities needed to improve over time.
Experience includes partner-level leadership, business and product development, and advisory work across public-sector, real-estate and technology environments.
Supporting public-sector partnership development and smart-campus planning. Client and project details are withheld; scope and references can be discussed where disclosure is authorized.
Translated a city’s strategic development priorities into a digital strategy, defining how technology could support its wider ambitions.
Led a major smart-city masterplan, linking city priorities with service opportunities, governance, enabling capabilities and phased implementation planning.
Led development and launch of three digital products addressing healthcare monitoring, video analytics and logistics tracking.
Advised across developments, portfolios and campus environments on technology adoption, digital services and operating needs.
Co-founded a regional advisory firm, developed its intellectual property and helped build the capabilities that supported its growth and acquisition.
Led strategy and business-development work across telecom, public-sector and enterprise settings, including a Jordanian education-technology strategy.
Reference descriptions are intentionally anonymized. Further detail can be discussed where disclosure is authorized.
Engagements are led directly by experienced practitioners. Specialist delivery partners are brought in when the work requires capabilities beyond the core advisory team.
Align on the ambition, constraints, stakeholders and decisions that matter.
Define intended outcomes, strategic choices and a focused set of priorities.
Connect services, experience, governance, technology and commercial logic.
Help the client and delivery ecosystem turn the roadmap into coordinated action.
Amer’s career began in 1999 in Jordan’s telecommunications sector. Since then, he has held senior commercial, technology and advisory roles across the Middle East, working with global technology companies including Cisco Systems, Intel Security/McAfee, Huawei and ZainTech.
He co-founded NexGen Advisory Group, later NXN, where he led consulting practice and intellectual-property development. The business was acquired by Zain Group and became ZainTech. He later served as a Senior Executive Advisor with PwC’s Government & Public Sector team, supporting development of its Smart Cities business.
His work spans city and digital strategies, smart-city masterplanning, real-estate technology, digital transformation and launched digital products. At Urban Digital, he brings this experience directly to each engagement, drawing on specialist partners where needed.
For selected opportunities in Jordan, Urban Digital works with Picacity.ai to connect platform capability with client priorities, service design and local operating needs.
Scope, responsibilities and commercial arrangements are defined for each engagement.Our work is guided by a few practical principles for leaders making long-term choices about cities, assets and digital services.
This keeps strategy connected to public value, accountable ownership and the realities of delivery.
Early alignment can reduce fragmented systems and improve the experience of people who use and manage a place.
Adoption depends on a service people can use and an organization that can sustain it.
Share the city, asset or business challenge in front of you. Urban Digital can help clarify the opportunity and the decisions required to move it forward.